Thank you for your interest in expanding your offerings with Guild and continuing to support working adult learners. We are excited to share our Q1 marketplace needs and exploration areas.
Please submit all programs you would like our category managers to consider this quarter.
Reminder: all programs must be submitted by March 19, 2024.
Employer partners and members are expressing desire for shorter certificate programs (<12 months) so that they can upskill quickly. While credit and Title IV eligibility can be differentiators, they are not must-haves in this space.
Learning partners are innovating in this space. Many are breaking longer degree and certificate programs down into microcredentials, including credit and non-credit offerings.
However, key challenges include:
- Identifying the career aligned programming that will get learners promoted and that employers will be interested in
- Generating enough demand for non-Title IV programs
- Gainful employment
Incorporate short, timely opportunities for learners to give targeted feedback on specific areas of interest throughout their journey. Learning Partners have seen success with:
- Pulse surveys following orientation, the first week of class, midpoint of the term, etc.
- Proactive outreach to at-risk learners (i.e. no course activity in a certain number of days, multiple failed attempts on an assignment, etc.)
Diversify channels for soliciting feedback from learners to increase their likelihood of participation. Learning Partners have seen success with:
- Office hours or coach/advisor calls for synchronous feedback
- Texting for learners on the go or plaintext emails for non-native English speakers utilizing translation tools
