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Guild Academy

Learning together transforms how teams work

Guild Academy is built for the way modern teams work: together. It’s cohort-based learning tailored to your business — your voice, your leaders, your challenges — deployed quickly and at scale to drive real outcomes. Social learning and gamified features drive participation at 2x what’s required.

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The kind of satisfaction scores, anecdotal feedback, the amount of volume we could push through these channels — very impressive. That’s why we kept renewing and renewing and renewing.”

Cameron Hedrick,Former Chief Learning Officer

Prepare your people for the moments that matter.

What you get with Guild Academy:

  • Learning shaped by your leaders

    • Templates tailored to your brand, culture, and values

    • Custom videos built around your team’s stories

    • Leader insights surfaced through live analytics

  • Stronger connections across your organization

    • Peer comments and discussion boards spark real-time dialogue

    • Leaderboards gamify the experience and drive friendly competition

    • Smart nudges bring learners back to keep the momentum going

  • Real engagement and behavior change

    • Discussions and practice case studies grounded in real company scenarios

    • Checkpoints and quizzes to reinforce key takeaways

    • Analytics dashboard highlights progress and behavior change

Engagement that goes beyond the checkbox looks like this.

  • PEER INTERACTION
    10+

    Each learner who completed a program interacted with 10+ unique peers through comments, mentions, and upvotes.

  • LEARNER ENGAGEMENT
    2x

    Learners who completed their program posted 2x the required comments — showing real, not forced, engagement.

  • HIGH COMPLETION
    >80%

    Over 80% of learners who started an Academy program completed their program, compared to just 15% in traditional training.

See it for yourself

Take a closer look at the Guild Academy experience — from custom videos featuring your leaders to real-time discussion boards, gamified leaderboards, and smart nudges that keep learners coming back. ↓

Ready to transform the way your teams work?

What you get with Guild Academy:

  • Cohort-based learning tailored to your business

  • Social touchpoints built in to drive 2x required engagement

  • Real-world practice that leads to behavior change

We’ll connect you with an expert to talk through your goals and discuss whether cohort-based learning is the right fit for your team.

Frequently asked questions:

What exactly is Guild Academy, and how is it different from an LXP, LMS, or content library?

Guild Academy is a semi-synchronous, cohort-based digital learning experience that runs over a set period of time, typically 5 to 6 weeks. Learners move through modules that include custom videos featuring your leaders, interactive content, and social discussions with their peers. Think of it as a dedicated learning space employees return to each week to reflect, engage, and grow together. Unlike an LMS, LXP, or content library, which primarily store and deliver content, Academy is built for engagement, application, and behavior change. It can complement your existing systems or run as a standalone experience, with flexible integrations for a seamless learner and admin experience.

What kinds of content and learning formats are used in Guild Academy?

Each Academy program is built around a key moment that matters, like onboarding, becoming a manager, or learning to use your company’s AI tools. Programs follow a proven template with 5–6 structured modules and include a rich mix of content: short articles, videos, real-world stories, quizzes, forums, and more. Cohorts learn together through asynchronous lessons and social touchpoints, with leaderboards and discussion threads to drive engagement. The final 20–30% of each Academy is customized to reflect your organization’s language, culture, and priorities. (More on this in the next question.)

How does Guild Academy customize content for my organization?

We come onsite for a day to film your leaders and subject matter experts, capturing their stories and insights to embed directly into the learning experience, alongside your organization’s branding, language, and frameworks. We also tailor each module to reflect your strategic goals and cultural context, making the program feel like it was built in-house.

What is the typical program length and time commitment for learners?

Most Academy programs run for about 5 weeks, with learners spending about 1 hour per week. Many engage beyond that through nudges, peer discussions, and social prompts built into the platform. For employees on the go, the mobile-friendly experience supports 10-minute bursts of learning between shifts or meetings.

How are Academies built, facilitated, and managed?

We start with a proven program template, then customize it with your branding, voice, and internal perspectives. Our learning designers and in-house production team handle the heavy lifting, which is especially valuable for lean L&D teams. Programs are facilitated asynchronously: Learners move at their own pace each week while staying connected to their cohort through forums, discussions, and reflections. Cohorts can be grouped by level, region, role, or business unit depending on your goals.

What is the process and timeline for launching a Guild Academy program?

We work with you to align on goals, select or adapt a program template, and customize it for your teams. From kickoff to launch, most Academies go live in about 10–12 weeks. You’ll provide input, review key assets, and identify internal voices to feature; Guild handles the rest.

What analytics and reporting are available?

Guild Academy includes a real-time dashboard for tracking learner progress, completion, learning time, and engagement. Metrics include number of comments per user, replies, votes, peer interactions, and leaderboard performance based on participation and influence. Over 80% of learners complete their Academy, compared to just 15% in typical non-mandatory training. Beyond tracking activity, we partner with you to align on the business outcomes you’re aiming to drive, evaluate early indicators of success, and continuously refine the program’s impact.

How do we measure success and ROI of an Academy?

We start by aligning on your business goals, then design your Academy to support those outcomes — whether that’s improving performance, building alignment, or driving transformation. We go beyond activity metrics to help you understand skill development and behavior change. For example: One global financial services company used Guild Academy to align its sales team and saw a 3x increase in qualified leads. And a global consumer goods company connected 2,000 marketers across 40 countries and went on to achieve 7% annual organic growth, powered by marketing excellence at scale.

What is the pricing model for Guild Academy?

Pricing depends on the number of learners and the scope of the programs. We offer flexible models — per program or annual license — with options to pilot, scale, and bundle programs. We’ll work with you to find the right structure based on your needs, timeline, and growth plans.

How does Guild Academy support different audiences and use cases?

Guild Academy is built to flex across your workforce, from frontline employees to new managers, experienced leaders, and specialized roles. You can run multiple Academies at once, each tailored to a unique audience or goal. Popular use cases include onboarding, AI enablement, people leader development, and digital transformation.

What is required from us as an employer partner?

We keep your lift light. You’ll help align on goals, share key brand and culture inputs, and identify internal voices to feature. Our team manages content development, video production, platform setup, and cohort tracking. You get a high-impact learning program without having to build it from scratch.

How does Guild Academy support global and distributed teams?

Guild Academy is built for scale. We’ve served over 300,000 learners in 50+ countries, with programs that adapt to your regional, linguistic, and structural needs. You can run localized or global Academies by geography, business unit, or function. We support multilingual delivery, cultural context, and flexible cohort structures to meet the needs of distributed teams.